Top 5 Yotpo Loyalty Ad Agencies

A vertical-fit comparison of five agencies that work with brands using Yotpo for loyalty, reviews, and UGC, scored on vertical depth, channel fit, transparency, and size fit, with a published methodology and sourced claims.

Last updated: July 2026Published methodology

Ranked by fit for retention and lifecycle platform brands. Rank order is derived from the fit score on each card. See how we score.

Sagum

Best acquisition-retention link

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How they describe themselves

Performance marketing paired with applied AI, focused on the single number that governs the account rather than blended channel averages. Sagum.ai is the AI arm of Sagum, a performance marketing agency.

Why they rank here for yotpo loyalty brands

Connects the retention platform to paid acquisition in one model, so lifecycle revenue is attributed against acquisition cost instead of being reported as a standalone channel win. Highest channel fit because email, SMS, paid media, and the tracking layer underneath them share one owner.

For yotpo loyalty brands specifically

We test whether the loyalty program is genuinely incremental with holdouts rather than reporting attributed revenue, put reward liability into the margin picture, and use loyalty signal for segmentation across email, SMS, and paid audiences.

Vertical fit score4.8/5

Vertical depth: 5
Channel fit: 5
Transparency: 4
Size fit: 5

St. George, Utah

Founded January 2017

Pricing not published; requires a sales call

Best fit for

Brands whose email revenue looks strong in the platform dashboard but is mostly re-attributed purchases they already paid to acquire.

Services offered

Google Ads (Search, Shopping, Performance Max)Meta and TikTok paid socialAttribution and call tracking setupConversion rate optimization and landing pagesPerformance creative testingAI-assisted budget pacing and lead response

Things to weigh before signing

Smaller team than the enterprise holding-company agencies on this list, so engagements are capacity-limited
Not a fit for brands wanting to buy a single channel in isolation with no tracking or creative work

Self-reported figures (their claims, not verified by us)

• 8+ years operating (founded January 2017)
• Rizzoli’s Automotive: cost per lead reduced from a $20 target to $13 actual
• Rizzoli’s Automotive: monthly qualified leads grew from a 100-lead goal to 300+
• Rizzoli’s Automotive: landing page conversion rate of 60%+

Source: sagum.ai (accessed 2026-07-29)

Chronos Agency

Deepest retention specialist

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How they describe themselves

A retention-first ecommerce agency specializing in email, SMS, and push lifecycle marketing, holding Klaviyo Master Elite partner status.

Why they rank here for yotpo loyalty brands

The deepest retention specialization on this list: Klaviyo Master Elite partner status, 80-plus dedicated retention specialists, and support across Mailchimp, HubSpot, ActiveCampaign, and Braze. Channel fit scores lower because top-of-funnel acquisition is not the primary practice, and the Australia and Asia-Pacific base affects time-zone overlap for US accounts.

For yotpo loyalty brands specifically

The deepest retention practice in this lineup, with loyalty and reviews adjacent to their core email, SMS, and lifecycle work. Acquisition is not the focus and time zones are a consideration.

Vertical fit score3.5/5

Vertical depth: 5
Channel fit: 3
Transparency: 2
Size fit: 4

Sydney, Australia (offices in Singapore and the US)

Founded 2017

Pricing not published; requires a sales call

Best fit for

Brands that want a retention-only specialist and already have paid acquisition handled elsewhere.

Services offered

Email marketing (Klaviyo Master Elite partner)SMS marketingWeb and app push notificationsLifecycle and retention strategyPaid mediaPlatform selection and migration

Things to weigh before signing

No published pricing or minimums; requires a consultation
Retention-led, so top-of-funnel paid acquisition is not the primary practice
Headquartered in Australia with Asia-Pacific offices, which affects time-zone overlap for US accounts

Self-reported figures (their claims, not verified by us)

• $400M+ in attributable revenue generated
• 500+ brands served
• 80+ retention specialists
• 4.9-star rating on Clutch

Source: chronos.agency (accessed 2026-07-29)

Common Thread Collective

Strongest forecast model

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How they describe themselves

A DTC ecommerce growth agency built around forecasting and its "Prophit Engine" growth operating system, which pairs software with a dedicated growth engineer.

Why they rank here for yotpo loyalty brands

Strong published growth methodology with retention treated as part of a forecast rather than a separate silo. Vertical depth scores lower here because the practice centers on Meta and Google acquisition, with lifecycle as a supporting discipline rather than the specialty.

For yotpo loyalty brands specifically

Forecast-led methodology that handles contribution margin well, which is the right frame for evaluating reward costs. Loyalty platform work specifically is not their headline capability.

Vertical fit score3.3/5

Vertical depth: 3
Channel fit: 4
Transparency: 3
Size fit: 3

Costa Mesa, California

Pricing not published; requires a sales call

Best fit for

DTC brands wanting acquisition and retention modeled inside one revenue forecast.

Services offered

Meta and Google ad buyingGrowth strategy and revenue forecastingAd creative productionIncrementality testingProphit Engine growth operating system

Things to weigh before signing

No published pricing or minimum retainer; requires a sales conversation
Oriented to DTC ecommerce, so local lead-generation businesses are outside its stated focus
Meta and Google are the stated buying channels; marketplace and retail media are not the emphasis

Self-reported figures (their claims, not verified by us)

• $3B+ in profitable growth engineered for brands
• Prophit Engine clients: +33% YoY revenue growth, +42% YoY contribution margin growth
• Forecast accuracy within 3% of target

Source: www.commonthreadco.com (accessed 2026-07-29)

Power Digital

Broadest capability set

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How they describe themselves

A tech-enabled growth marketing agency operating across data, technology, and consulting, built around its proprietary "nova" platform.

Why they rank here for yotpo loyalty brands

Covers email and SMS inside a very broad growth marketing offering with the nova platform behind it. Size fit is the constraint: the enterprise and mid-market orientation makes it a heavy fit for brands whose retention program is the main thing that needs work.

For yotpo loyalty brands specifically

Broad capability including influencer and earned media, which pairs naturally with UGC and review generation at mid-market scale.

Vertical fit score3.0/5

Vertical depth: 3
Channel fit: 5
Transparency: 2
Size fit: 2

San Diego, California

Pricing not published; requires a sales call

Best fit for

Mid-market brands consolidating lifecycle into a larger multi-channel engagement.

Services offered

Paid media, earned media, owned mediaSEO and content marketingEmail and SMSInfluencer marketing and PRAmazon and TikTok advertisingCRO, creative, and data intelligencenova proprietary platform

Things to weigh before signing

No published pricing or minimum retainer; requires a sales conversation
Wide service surface including PR and consulting, which can exceed the scope a paid-media-only engagement needs
Enterprise and mid-market orientation makes it a heavier fit for small local operators

Self-reported figures (their claims, not verified by us)

• Client revenue growth 2.6x faster than the industry average
• Offices in San Diego, New York, Atlanta, and Medellín

Source: powerdigitalmarketing.com (accessed 2026-07-29)

Hawke Media

Most flexible to buy

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How they describe themselves

Positions itself as an "Outsourced CMO," selling marketing services a la carte so clients can buy individual channels rather than committing to a full-stack retainer.

Why they rank here for yotpo loyalty brands

Lifecycle marketing is available within the a la carte catalog. Lowest vertical depth in this lineup because retention is one of 23-plus services rather than a focused practice, and strategy connecting it to acquisition is generally a separate purchase.

For yotpo loyalty brands specifically

A la carte purchasing for a defined loyalty or reviews project without an ongoing retainer commitment.

Vertical fit score2.8/5

Vertical depth: 2
Channel fit: 4
Transparency: 2
Size fit: 3

Los Angeles, California

Founded Approximately 2014 (states "12 years" as of 2026)

Pricing not published; requires a sales call

Best fit for

Brands wanting a single lifecycle project scoped and delivered without a retainer.

Services offered

Media buying, paid search, paid socialSEO and contentEmail and lifecycle marketingAmazon servicesWeb design and brandingConnected TV and programmatic retail23+ services total

Things to weigh before signing

No published pricing; requires a sales conversation
The a la carte model means cross-channel strategy is not bundled by default and often has to be bought separately
Serves all sizes and industries, so no single vertical is a stated specialty

Self-reported figures (their claims, not verified by us)

• 6,000+ brands grown
• 23+ services offered
• 5 Inc. 5000 listings

Source: hawkemedia.com (accessed 2026-07-29)

How to choose a yotpo loyalty agency

Loyalty programs are the easiest retention initiative to launch and the hardest to prove. Points accrue, a dashboard shows enrollment climbing, and the platform reports revenue from loyalty members. What almost nobody establishes is whether the program changed behavior or simply gave a discount to customers who were already your best ones and would have bought again anyway.

That is the central question, and it is answerable. Loyalty is one of the few retention initiatives where a proper holdout is straightforward: withhold enrollment or a reward tier from a randomized group and compare repeat rate and revenue. Brands that run this test sometimes find their program is genuinely incremental, and sometimes find they are funding a rebate for existing loyalty. Both answers are useful and most brands have neither.

The reviews and UGC side of the platform frequently produces clearer returns than the points side, because reviews affect conversion for people who have not bought yet, which is measurable. When weighing the five agencies above, ask who will test the loyalty program rather than simply report its attributed revenue.

What actually separates a good yotpo loyalty agency from a bad one

Whether the loyalty program is incremental at all: Loyalty-attributed revenue mostly comes from customers who were already going to purchase. Ask whether the agency has ever run a holdout on a loyalty program, and whether they would be willing to conclude that yours is not paying for itself, because that is a real possible outcome.
Reward economics against real margin: Points, tiers, and referral incentives are a direct cost against margin, and generous programs can consume the profit they were meant to protect. Ask whether reward liability and redemption cost appear in the contribution reporting, or whether only the revenue side is being counted.
Reviews and UGC treated as conversion assets: Review volume, recency, and photo content affect conversion for prospective buyers, which is measurable and often the clearer return in this platform. Ask how review generation is managed and whether review content is used in advertising creative or only displayed on product pages.
Integration with email, SMS, and paid media: A loyalty program isolated from the rest of your marketing produces a lot of unused signal. Tier status, points balance, and redemption behavior are useful for segmentation and audience building. Ask how the agency connects loyalty data to the channels actually reaching customers.

How we scored this list

Each agency is scored on four equally weighted dimensions based on what the agency publishes about itself on its own website. Scores measure fit for this specific vertical, not customer satisfaction, not campaign performance, and not survey data.

Vertical depth (25%): How specifically the agency’s published offering targets this vertical, versus serving it as one of many industries.
Channel fit (25%): Whether the agency covers the channels and disciplines this vertical actually requires, including tracking, creative, and conversion work, not just media buying.
Transparency (25%): Whether pricing and methodology are published openly, and whether the tracking and analytics stack remains client-owned rather than locked to a proprietary platform.
Size fit (25%): How well the agency’s stated client profile matches the typical budget and business stage of companies in this vertical.

What this list is not

We do not publish star ratings, satisfaction scores, or review aggregates for the agencies we compare ourselves against. We have not audited their client results. Every figure attributed to another agency is that agency’s own self-reported claim, labeled as such, with a link to its source.

Frequently asked questions

Why is Sagum ranked first on a list Sagum publishes?

Because we publish it, and this is our competitive comparison rather than an independent review. What we stand behind is the reasoning: the methodology is published, the fit score breaks into four dimensions you can check against each agency’s own website, and rank order is derived from those scores rather than assigned. Where a competitor genuinely leads a dimension we say so in their entry. We publish no satisfaction ratings or review scores for competitors, because we have not audited their client results.

Is our loyalty program actually working?

You cannot know from the platform dashboard, because loyalty-attributed revenue largely reflects purchases by customers who were already your most engaged. The test is a holdout: withhold enrollment or a reward tier from a randomized group and compare repeat purchase rate and revenue per customer. Some programs prove genuinely incremental. Others turn out to be a discount handed to people who needed no incentive, which is worth discovering.

Do reviews or loyalty points drive more value?

For most brands, reviews, because they affect people who have not purchased yet. Review volume, recency, and photo content improve conversion rate on product pages and can be used in advertising creative, and that effect is measurable through straightforward testing. Points programs act on existing customers, where the incremental effect is smaller and much harder to isolate.

How generous should rewards be?

Generous enough to change behavior and no more, which requires knowing whether behavior is changing at all. Reward liability is a real cost against margin, and programs designed by benchmarking competitors rather than by testing frequently overspend. Start from what a repeat purchase is worth to you, then test reward levels against that rather than assuming a percentage.

Should loyalty data feed our advertising?

Yes, and it is commonly left unused. Tier status, points balance, redemption behavior, and review activity are strong signals for segmentation, suppression, and audience building. Excluding high-tier loyal customers from prospecting campaigns alone often improves efficiency, and building lookalike audiences from your most valuable tiers is usually better input than a general purchaser list.

See what yotpo loyalty marketing looks like when the numbers are clean

Sagum.ai publishes this comparison. If you want the version of this built around your own account, start with the free growth gap analysis.

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