TopExpertPicks

Top 5 Shopify Ad Agencies

A vertical-fit comparison of five ad agencies working with Shopify brands, scored on vertical depth, channel fit, transparency, and size fit, with a published methodology and sourced claims.

Last updated: July 2026Published methodology

Ranked by fit for ecommerce platform brands. Rank order is derived from the fit score on each card. See how we score.

#1

Sagum

Best data-layer fit
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How they describe themselves

Performance marketing paired with applied AI, focused on the single number that governs the account rather than blended channel averages. Sagum.ai is the AI arm of Sagum, a performance marketing agency.

Why they rank here for shopify brands

Builds around the platform’s actual data layer (server-side conversion tracking, feed hygiene, and Shopping/Performance Max structure) rather than treating the platform as incidental to the media buy. Highest channel fit because feed work, landing pages, creative, and attribution are in one scope.

For shopify brands specifically

We audit and rebuild the tracking and feed layer before proposing media, keep site conversion and app-induced performance problems inside our scope, and report contribution margin rather than ROAS.

Vertical fit score4.8/5
Vertical depth
5
Channel fit
5
Transparency
4
Size fit
5

St. George, Utah

Founded January 2017

Pricing not published; requires a sales call

Best fit for

Brands whose growth is currently capped by tracking and feed quality rather than by budget.

Services offered

Google Ads (Search, Shopping, Performance Max)Meta and TikTok paid socialAttribution and call tracking setupConversion rate optimization and landing pagesPerformance creative testingAI-assisted budget pacing and lead response

Things to weigh before signing

  • Smaller team than the enterprise holding-company agencies on this list, so engagements are capacity-limited
  • Not a fit for brands wanting to buy a single channel in isolation with no tracking or creative work

Self-reported figures (their claims, not verified by us)

  • • 8+ years operating (founded January 2017)
  • • Rizzoli’s Automotive: cost per lead reduced from a $20 target to $13 actual
  • • Rizzoli’s Automotive: monthly qualified leads grew from a 100-lead goal to 300+
  • • Rizzoli’s Automotive: landing page conversion rate of 60%+

Source: sagum.ai (accessed 2026-07-29)

#2

Common Thread Collective

Most transparent methodology
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How they describe themselves

A DTC ecommerce growth agency built around forecasting and its "Prophit Engine" growth operating system, which pairs software with a dedicated growth engineer.

Why they rank here for shopify brands

The strongest published methodology in ecommerce: a forecast-first growth model with incrementality testing built in, and a documented framework rather than a black box. Channel fit is narrower by design: Meta and Google are the stated buying channels, with marketplace and retail media outside the emphasis.

For shopify brands specifically

The most transparent published methodology in ecommerce, with forecasting and incrementality testing built in rather than sold as an add-on, plus in-house creative production. Meta and Google are the stated buying channels.

Vertical fit score3.8/5
Vertical depth
4
Channel fit
4
Transparency
3
Size fit
4

Costa Mesa, California

Pricing not published; requires a sales call

Best fit for

Seven- and eight-figure DTC brands that want a revenue forecast they can hold the agency to.

Services offered

Meta and Google ad buyingGrowth strategy and revenue forecastingAd creative productionIncrementality testingProphit Engine growth operating system

Things to weigh before signing

  • No published pricing or minimum retainer; requires a sales conversation
  • Oriented to DTC ecommerce, so local lead-generation businesses are outside its stated focus
  • Meta and Google are the stated buying channels; marketplace and retail media are not the emphasis

Self-reported figures (their claims, not verified by us)

  • • $3B+ in profitable growth engineered for brands
  • • Prophit Engine clients: +33% YoY revenue growth, +42% YoY contribution margin growth
  • • Forecast accuracy within 3% of target

Source: www.commonthreadco.com (accessed 2026-07-29)

#3

Power Digital

Broadest capability set
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How they describe themselves

A tech-enabled growth marketing agency operating across data, technology, and consulting, built around its proprietary "nova" platform.

Why they rank here for shopify brands

Very wide channel coverage backed by the proprietary nova platform, spanning paid, earned, owned, PR, and consulting. Vertical depth scores lower because the practice spans B2B, healthcare, and consumer services alongside ecommerce, and the full service surface often exceeds a paid-media scope.

For shopify brands specifically

Very broad capability across paid, earned, and owned media with the proprietary nova platform behind it. More service surface than a paid-media scope requires, and reporting is platform-anchored.

Vertical fit score3.3/5
Vertical depth
3
Channel fit
5
Transparency
2
Size fit
3

San Diego, California

Pricing not published; requires a sales call

Best fit for

Mid-market and enterprise brands that want media, PR, and data consulting from one firm.

Services offered

Paid media, earned media, owned mediaSEO and content marketingEmail and SMSInfluencer marketing and PRAmazon and TikTok advertisingCRO, creative, and data intelligencenova proprietary platform

Things to weigh before signing

  • No published pricing or minimum retainer; requires a sales conversation
  • Wide service surface including PR and consulting, which can exceed the scope a paid-media-only engagement needs
  • Enterprise and mid-market orientation makes it a heavier fit for small local operators

Self-reported figures (their claims, not verified by us)

  • • Client revenue growth 2.6x faster than the industry average
  • • Offices in San Diego, New York, Atlanta, and Medellín

Source: powerdigitalmarketing.com (accessed 2026-07-29)

#4

Tinuiti

Most enterprise channel reach
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How they describe themselves

A full-funnel media agency spanning commerce, streaming and linear TV, social, and search, organized around its "Bliss Point" marketing operating system.

Why they rank here for shopify brands

Enterprise-grade channel breadth including streaming and retail media. Size fit is the constraint for most platform brands: the core practice is enterprise-weighted and channel work is typically split across specialist teams rather than one accountable operator.

For shopify brands specifically

The widest channel coverage available, including retail media and streaming, which matters at enterprise scale. For most Shopify brands the enterprise weighting is the constraint.

Vertical fit score3.0/5
Vertical depth
3
Channel fit
5
Transparency
2
Size fit
2

New York, New York (111 West 33rd Street)

Pricing not published; requires a sales call

Best fit for

Enterprise brands running coordinated media across a dozen or more channels.

Services offered

Amazon and commerce mediaStreaming, linear TV, online video, audio, display, and OOHMeta and TikTok paid socialPaid search and shoppable mediaEmail and SMS, affiliate, influencerCreative and CRO

Things to weigh before signing

  • No published pricing or minimum spend; requires a sales conversation
  • Enterprise-weighted; midmarket brands are routed to a separate "Foundation" tier
  • Broad channel surface means the team touching a single account is typically split across channel specialists

Self-reported figures (their claims, not verified by us)

  • • Operates the Bliss Point marketing operating system across audience, creative, media, and measurement

Source: tinuiti.com (accessed 2026-07-29)

#5

Hawke Media

Most flexible to buy
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How they describe themselves

Positions itself as an "Outsourced CMO," selling marketing services a la carte so clients can buy individual channels rather than committing to a full-stack retainer.

Why they rank here for shopify brands

Broad a la carte catalog with significant self-reported reach across brands served. Lowest vertical depth here because it states it serves businesses of all sizes and industries, so no platform is a stated specialty.

For shopify brands specifically

A la carte purchasing suits a brand with in-house strategy that wants execution on one channel without a full retainer.

Vertical fit score2.8/5
Vertical depth
2
Channel fit
4
Transparency
2
Size fit
3

Los Angeles, California

Founded Approximately 2014 (states "12 years" as of 2026)

Pricing not published; requires a sales call

Best fit for

Brands wanting to buy a single channel with no retainer commitment.

Services offered

Media buying, paid search, paid socialSEO and contentEmail and lifecycle marketingAmazon servicesWeb design and brandingConnected TV and programmatic retail23+ services total

Things to weigh before signing

  • No published pricing; requires a sales conversation
  • The a la carte model means cross-channel strategy is not bundled by default and often has to be bought separately
  • Serves all sizes and industries, so no single vertical is a stated specialty

Self-reported figures (their claims, not verified by us)

  • • 6,000+ brands grown
  • • 23+ services offered
  • • 5 Inc. 5000 listings

Source: hawkemedia.com (accessed 2026-07-29)

How to choose a shopify agency

Most Shopify brands that feel stuck are not stuck on budget. They are stuck on measurement and on site conversion, and they keep hiring agencies to solve it with media. Traffic goes up, revenue goes up a bit less, ad platforms each claim more conversions than the store actually recorded, and nobody can say confidently which channel deserves credit or what should be cut.

The specifically Shopify part of this is that the platform gives you a genuinely good data layer if someone bothers to configure it, and a misleading one if nobody does. Server-side tracking, a clean product feed, correct customer event configuration, and app-induced script bloat are all things that determine whether your reporting reflects reality and whether your site converts the traffic you paid for. These are unglamorous and they gate everything downstream.

The second common gap is that agencies optimize to ROAS while your actual constraint is contribution margin after cost of goods, shipping, payment processing, discounts, and returns. A brand can grow ROAS and shrink profit, and frequently does, especially when discounting is doing the work. When weighing the five agencies above, look for who fixes the data layer before buying media and who reports margin rather than ROAS.

What actually separates a good shopify agency from a bad one

A data layer someone has actually configured
Server-side tracking, correct customer events, consent handling, and a clean product feed determine whether every number you see afterward is trustworthy. Ask who on the agency team writes the tracking specification and whether they will audit your current setup before proposing a media plan.
Contribution margin as the reporting default
ROAS ignores cost of goods, shipping, processing fees, discounts, and returns, all of which vary and all of which decide whether growth is worth having. Ask whether standard reporting includes margin and whether the agency is willing to be measured on it, because many agree in a pitch and revert to ROAS afterward.
Site conversion treated as in scope
On Shopify the fastest available wins are often on the site rather than in the ad account: page speed hurt by app scripts, weak product pages, a cluttered cart, or a checkout with unnecessary friction. Ask whether conversion work is included or whether the agency will simply send more traffic to whatever exists.
App and theme awareness
Shopify brands accumulate apps, and each one can add scripts, slow pages, and break tracking in subtle ways. An agency that has never looked at your installed app list is missing a common cause of both poor performance and unreliable data. Ask whether they audit apps and theme code as part of onboarding.

How we scored this list

Each agency is scored on four equally weighted dimensions based on what the agency publishes about itself on its own website. Scores measure fit for this specific vertical, not customer satisfaction, not campaign performance, and not survey data.

Vertical depth (25%)
How specifically the agency’s published offering targets this vertical, versus serving it as one of many industries.
Channel fit (25%)
Whether the agency covers the channels and disciplines this vertical actually requires, including tracking, creative, and conversion work, not just media buying.
Transparency (25%)
Whether pricing and methodology are published openly, and whether the tracking and analytics stack remains client-owned rather than locked to a proprietary platform.
Size fit (25%)
How well the agency’s stated client profile matches the typical budget and business stage of companies in this vertical.

What this list is not

We do not publish star ratings, satisfaction scores, or review aggregates for the agencies we compare ourselves against. We have not audited their client results. Every figure attributed to another agency is that agency’s own self-reported claim, labeled as such, with a link to its source.

Frequently asked questions

Why is Sagum ranked first on a list Sagum publishes?

Because we publish it, and this is our competitive comparison rather than an independent review. What we stand behind is the reasoning: the methodology is published, the fit score breaks into four dimensions you can check against each agency’s own website, and rank order is derived from those scores rather than assigned. Where a competitor genuinely leads a dimension we say so in their entry. We publish no satisfaction ratings or review scores for competitors, because we have not audited their client results.

Why do our ad platforms report more revenue than Shopify does?

Because each platform counts conversions it believes it influenced, using its own attribution window and view-through rules, and those overlap. Add browser tracking restrictions and the totals drift further from what your store actually recorded. Shopify’s own numbers are the closest thing to ground truth for revenue, and the useful discipline is reconciling to them rather than summing platform claims, which will always exceed reality.

Should we fix the site or the ads first?

Usually the site, or at least the tracking. Sending more traffic to a page that converts poorly multiplies a problem, and optimizing media against unreliable data means making confident decisions on bad information. On Shopify specifically, checking page speed, app script bloat, product page quality, and checkout friction often surfaces improvements that are cheaper and faster than any media change.

How much do Shopify apps affect performance?

More than most brands realize. Apps add scripts that slow page load, and some interfere with tracking or checkout in ways that are hard to notice. A store with two dozen apps accumulated over several years frequently has measurable speed and data problems attributable to a handful of them. Auditing the installed list is a routine early step and often produces easy wins.

Is ROAS a bad metric for Shopify brands?

It is a useful diagnostic and a poor objective. ROAS says nothing about cost of goods, shipping, processing, discounts, or returns, so it can improve while profit falls, particularly if discounting is driving the improvement. Contribution margin per order, and blended payback across all spend, are what actually tell you whether growth is worth buying.

See what shopify marketing looks like when the numbers are clean

Sagum.ai publishes this comparison. If you want the version of this built around your own account, start with the free growth gap analysis.

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Goes to sagum.ai, the company that publishes this page.