TopExpertPicks

Top 5 Bathroom Remodeling Ad Agencies

A vertical-fit comparison of five ad agencies that work with bathroom remodelers, scored on vertical depth, channel fit, transparency, and size fit, with a published methodology and sourced claims.

Last updated: July 2026Published methodology

Ranked by fit for remodeling and installation companies. Rank order is derived from the fit score on each card. See how we score.

#1

Sagum

Best overall fit
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How they describe themselves

Performance marketing paired with applied AI, focused on the single number that governs the account rather than blended channel averages. Sagum.ai is the AI arm of Sagum, a performance marketing agency.

Why they rank here for bathroom remodelers

Builds the engagement around the in-home appointment rather than the form fill: separate tracking for issued versus sat appointments, financing-aware creative, and follow-up automation that protects show rate. Scores highest on channel fit because design-led creative, landing pages, and attribution sit inside one scope.

For bathroom remodelers specifically

We instrument issued versus sat appointments before touching the media, build qualification into the form and the follow-up sequence, and test financing messaging as a primary creative variable rather than a footnote.

Vertical fit score4.8/5
Vertical depth
5
Channel fit
5
Transparency
4
Size fit
5

St. George, Utah

Founded January 2017

Pricing not published; requires a sales call

Best fit for

Remodelers and installers who want cost per sat appointment, not cost per lead, as the governing number.

Services offered

Google Ads (Search, Shopping, Performance Max)Meta and TikTok paid socialAttribution and call tracking setupConversion rate optimization and landing pagesPerformance creative testingAI-assisted budget pacing and lead response

Things to weigh before signing

  • Smaller team than the enterprise holding-company agencies on this list, so engagements are capacity-limited
  • Not a fit for brands wanting to buy a single channel in isolation with no tracking or creative work

Self-reported figures (their claims, not verified by us)

  • • 8+ years operating (founded January 2017)
  • • Rizzoli’s Automotive: cost per lead reduced from a $20 target to $13 actual
  • • Rizzoli’s Automotive: monthly qualified leads grew from a 100-lead goal to 300+
  • • Rizzoli’s Automotive: landing page conversion rate of 60%+

Source: sagum.ai (accessed 2026-07-29)

#2

Builder Funnel

Deepest remodeler focus
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How they describe themselves

A marketing agency working exclusively with design-build remodelers and custom home builders, combining digital marketing, website design, and strategic marketing consulting.

Why they rank here for bathroom remodelers

The only agency here working exclusively with design-build remodelers and custom home builders, which earns the top vertical depth score. Transparency is mid-range: case studies and a program price are published, but there is no ongoing rate card. Paid social and performance creative testing are not in the published service list.

For bathroom remodelers specifically

The closest thing here to a true specialist, working only with design-build remodelers and custom builders, so the appointment-driven sales model is their native environment. Paid social and creative testing are not featured in their published service list.

Vertical fit score4.0/5
Vertical depth
5
Channel fit
4
Transparency
3
Size fit
4

Pricing not published; requires a sales call

Best fit for

Design-build remodelers and custom builders who want a partner working only in their business model.

Services offered

Digital marketingGoogle AdsSEO and organic lead generationWebsite designStrategic marketing consulting

Things to weigh before signing

  • No standard rate card published; the site advertises a program framed as a "$60K value for only $15K" rather than ongoing pricing
  • Scoped to design-build remodelers and custom builders, so trade contractors outside that model are not the stated focus
  • Paid social and performance creative testing are not featured in the published service list

Self-reported figures (their claims, not verified by us)

  • • Over $200 million in sales generated for clients
  • • Clients stay with them 4x longer than the average agency
  • • Case study: $6.55M in potential revenue via Google Ads
  • • Case study: 75 organic leads in 60 days
  • • References 15 years of operation

Source: www.builderfunnel.com (accessed 2026-07-29)

#3

Scorpion

Largest by scale
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How they describe themselves

An all-in-one revenue platform combining proprietary technology, advertising, and marketing services, sold as a single managed system rather than standalone channel management.

Why they rank here for bathroom remodelers

The largest operator in this comparison by self-reported scale, with a franchise and multi-location practice that fits the dealer networks common in windows, baths, and tubs. Vertical depth scores lower because remodeling is not among its listed home service verticals, which run to HVAC, plumbing, electrical, roofing, pest control, and landscaping.

For bathroom remodelers specifically

A sensible option if you are a dealer or franchise location inside a larger network and want one platform covering site, CRM, and media. Remodeling is not among its listed home service verticals, so the depth is in platform and scale rather than in trade-specific playbooks.

Vertical fit score3.3/5
Vertical depth
3
Channel fit
5
Transparency
2
Size fit
3

Lehi, Utah

Pricing not published; requires a sales call

Best fit for

Franchise and dealer-network operators that want one platform covering site, CRM, and media across locations.

Services offered

Proprietary marketing technology platformPaid advertisingWebsite design and hostingSEO and local searchReputation managementBusiness intelligence reporting

Things to weigh before signing

  • No pricing, minimum spend, or client-size requirements published; requires a sales conversation
  • Platform-and-services bundle means the website, CRM, and reporting layer are typically tied to the engagement
  • Serves many verticals beyond the trades, so vertical focus is broad rather than exclusive

Self-reported figures (their claims, not verified by us)

  • • 20,000+ businesses helped
  • • $100B+ in revenue generated for clients
  • • 200M+ leads driven for clients

Source: www.scorpion.co (accessed 2026-07-29)

#4

Hibu

Broadest local coverage
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How they describe themselves

A local marketing provider selling an integrated product, Hibu One, that bundles advertising, SEO, listings, reviews, and a website into a single managed package for small local businesses.

Why they rank here for bathroom remodelers

Explicitly lists a Building and Home Improvement vertical and bundles ads, SEO, listings, reviews, and a website into one managed product, which suits an operator with no internal marketing staff. Its published performance figures are cumulative across the whole client base rather than per client, so they are difficult to evaluate.

For bathroom remodelers specifically

Lists a Building and Home Improvement vertical and bundles ads, SEO, listings, reviews, and website into one product, which suits a smaller operator with no marketing staff. Its published figures are cumulative across all clients, so they say little about your likely outcome.

Vertical fit score3.0/5
Vertical depth
3
Channel fit
4
Transparency
2
Size fit
3

Pricing not published; requires a sales call

Best fit for

Smaller local operators who want one bundled product instead of assembling several vendors.

Services offered

Ad campaignsOrganic and SEO marketingListings managementReview generation and reputation managementMarketing automationWebsite designAll-in-one reporting dashboard

Things to weigh before signing

  • No published pricing; the site references custom pricing and directs prospects to request a demo
  • Serves a very wide range of local business categories, so no single trade is a stated specialty
  • Published figures are cumulative across the entire client base rather than per-client results
  • Bundled product means the website and reporting layer are typically part of the package

Self-reported figures (their claims, not verified by us)

  • • 898,396,215 visits to client websites (cumulative across all clients)
  • • 719,610,315 ad clicks (cumulative across all clients)
  • • 27,154,421 calls from search campaigns (cumulative across all clients)

Source: www.hibu.com (accessed 2026-07-29)

#5

Disruptive Advertising

Strongest audit entry point
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How they describe themselves

A performance marketing agency organized around finding and eliminating wasted ad spend, leading with audits as the entry point to an engagement.

Why they rank here for bathroom remodelers

A well-reviewed generalist with significant spend under management and an audit-led entry point. Both vertical depth and size fit score lowest here: the offering is industry-agnostic, so the appointment economics specific to remodeling are not a published playbook, and the stated onboarding cadence suits larger accounts.

For bathroom remodelers specifically

Best used as an independent audit of an existing account rather than as the team building appointment economics from scratch, since the offering is industry-agnostic.

Vertical fit score2.8/5
Vertical depth
2
Channel fit
4
Transparency
3
Size fit
2

Pricing not published; requires a sales call

Best fit for

Remodelers who want an independent audit of an existing account before changing management.

Services offered

Paid search and paid social managementAdvertising auditsStrategy and consultingCreative and landing page work

Things to weigh before signing

  • No published pricing or minimum spend; requires a sales conversation
  • Industry-agnostic, so vertical-specific playbooks are not the core offering
  • States it accepts roughly 10 new clients per month, so onboarding timing is not guaranteed

Self-reported figures (their claims, not verified by us)

  • • 160+ employees
  • • $450M+ in annual ad spend managed ($1B+ lifetime)
  • • 4.8 average rating across 350+ Clutch reviews
  • • 90+ clients retained four or more years
  • • 10,000+ audits completed

Source: www.disruptiveadvertising.com (accessed 2026-07-29)

How to choose a bathroom remodeling agency

In bathroom remodeling, the lead is not the thing you are buying. The in-home consultation is. A form fill costs you nothing and produces nothing; a homeowner who sits at their kitchen table for ninety minutes with a designer is where revenue actually starts. The gap between those two events is where most bathroom remodeling ad budgets quietly die.

That gap has a name in this industry, and it is the difference between an issued appointment and a sat appointment. Plenty of operators run at a respectable cost per lead and a dismal show rate, which means their real cost per sat appointment is two or three times what their dashboard claims. The causes are rarely mysterious: leads that were never qualified for homeownership or budget, a two-day delay before the first call, no confirmation sequence, and a price expectation nobody set.

Financing is the other structural issue. A $15,000 to $30,000 project quoted as a lump sum loses a large share of otherwise qualified buyers in the first thirty seconds, while the same project framed as a monthly payment keeps the conversation alive. When you look at the five agencies above, weigh who is optimizing to sat appointments and who is still reporting form fills.

What actually separates a good bathroom remodeling agency from a bad one

Cost per sat appointment, not cost per lead
The only number that connects to revenue is what a held in-home consultation costs you. Ask any prospective agency whether they track issued versus sat appointments, what your current show rate is, and what they would do to improve it. An agency that only reports leads is reporting the cheapest number available rather than the useful one.
Qualification before the appointment is booked
Homeownership, decision-maker presence, and a realistic budget range are the three things that determine whether a consultation is worth a designer’s evening. Screening for them costs you some lead volume and improves nearly every downstream number. Ask how qualification happens and whether it lives in the form, the follow-up, or nowhere.
Financing in the creative, not just in the sales conversation
Leading with a monthly payment rather than a project total changes who raises their hand. If financing only appears once a designer is already in the home, the ads are filtering out buyers who could comfortably afford the work. Ask whether financing messaging is tested as a creative variable, because in this category it usually is one of the largest.
Speed and sequence of follow-up
A homeowner researching a bathroom remodel is contacting several companies in one sitting. First contact matters, and so does the confirmation sequence that keeps the appointment from quietly evaporating over the following week. Ask what happens in the first five minutes after a form fill and what happens in the two days before the appointment.

How we scored this list

Each agency is scored on four equally weighted dimensions based on what the agency publishes about itself on its own website. Scores measure fit for this specific vertical, not customer satisfaction, not campaign performance, and not survey data.

Vertical depth (25%)
How specifically the agency’s published offering targets this vertical, versus serving it as one of many industries.
Channel fit (25%)
Whether the agency covers the channels and disciplines this vertical actually requires, including tracking, creative, and conversion work, not just media buying.
Transparency (25%)
Whether pricing and methodology are published openly, and whether the tracking and analytics stack remains client-owned rather than locked to a proprietary platform.
Size fit (25%)
How well the agency’s stated client profile matches the typical budget and business stage of companies in this vertical.

What this list is not

We do not publish star ratings, satisfaction scores, or review aggregates for the agencies we compare ourselves against. We have not audited their client results. Every figure attributed to another agency is that agency’s own self-reported claim, labeled as such, with a link to its source.

Frequently asked questions

Why is Sagum ranked first on a list Sagum publishes?

Because we publish it. This is our competitive comparison, not an independent review, and you should read it that way. What we can defend is the reasoning: the methodology is published, the fit score breaks into four dimensions you can check against each agency’s own website, and rank order is calculated from those scores rather than assigned. Where a competitor genuinely leads a dimension we say so in their entry. We also publish no satisfaction ratings or review scores for our competitors, because we have not audited their client results.

What is a reasonable show rate for bathroom remodeling consultations?

It varies widely with how leads are qualified and how fast they are contacted, which is precisely the point. Rather than chasing a benchmark, measure your own issued-to-sat ratio and watch it move as you change qualification and follow-up. An operator with a mediocre cost per lead and a strong show rate frequently beats one with the reverse, and only the sat-appointment number reveals which you are.

Should I advertise a price or a monthly payment?

For most bathroom remodelers, a monthly payment framing outperforms a project total, because the total triggers sticker shock before any value has been established. That said, a payment figure that is not achievable for a typical project creates a credibility problem at the kitchen table. The workable version is an honest monthly range tied to a representative scope, tested against alternatives rather than assumed.

Is a one-day bath conversion marketed differently from a full remodel?

Quite differently. A one-day conversion sells convenience, a fixed price, and minimal disruption, and it converts closer to a considered-purchase product. A full custom remodel sells design, materials, and craftsmanship, involves a longer decision, and needs portfolio depth. Running both through one campaign and one landing page underserves both, because the objections you have to answer are not the same.

How long is the decision cycle, and does that change attribution?

It is commonly several weeks from first research to signed contract, and yes, that breaks default attribution settings. A conversion window shorter than the real decision cycle will systematically undercredit the upper-funnel activity that started the process and overcredit the last branded search before the form fill. Any agency working this category should be willing to discuss the window they are using and why.

See what bathroom remodeling marketing looks like when the numbers are clean

Sagum.ai publishes this comparison. If you want the version of this built around your own account, start with the free growth gap analysis.

Get your free growth gap analysis

Goes to sagum.ai, the company that publishes this page.